Advertise in “On The Trails With SAM” and

advertise at On The Trails with SAM snowmobile magazine and

  • On the Trails with SAM is the only magazine that reaches every snowmobile association member in Massachusetts.
  • If you market to the snowmobiler and power-sports market in the Massachusetts region, you owe it to yourself to advertise in On the Trails with SAM.
  • Each issue carries your marketing message to devoted snowmobile and power-sports enthusiasts with disposable income.

Email Keri Wanner for details or call 701-220-5829

SAM Media Kit 2017

Download an Insertion Order pdf

SAM Reader Purchasing Power

Hotels & Motels:

  • Over 40% stay 10 or more nights per year in hotels/motels.
  • Over 60% will travel outside the state to enjoy New Hampshire and Vermont, 40% to Maine. New York and Quebec are also favorite destinations.
  • Over 70% of our readers use advertisements in our magazine to book and plan trips all year long.
  • Our readers travel and stay overnight to satisfy their enthusiasm.
  • Why not show them the benefits of staying at your property?


  • Circulation: 16,000 October; 7,000 November through April
  • Distribution: Mailed to 7,000 SAM member households; balance distributed to every registered snowmobile owner in the state plus bonus distribution at the Sled Expo
  • Frequency: Monthly during October – March
  • Gender: 83% male, 17% female
  • 94% read advertisements
  • Association members are the solid citizens of snowmobiling
  • Club members are responsible for maintaining trails
  • Editorial includes timely updates on local & state issues that national media doesn’t cover

On The Trails With SAMDealers

Our readers tell us that in the coming year they will purchase:

  • 2,522 snowmobiles
  • 2,703 snowmobile jackets and boots
  • 3,426 traction products
  • 1,987 performance add-ons
  • 2,762 helmets

If you market to snowmobilers in Massachusetts and New England, On the Trails with SAM is a must-have for your advertising budget.


Advertise at

Advertise on the official SAM website and reach thousands of snowmobilers directly while supporting a volunteer association.

Choose from the large top banner or a smaller side banner.
All advertising banners link to your website and rotate.
Sign up now and be done for the year. All of our banners prices are for a run of 12 months!

Be seen at the top of the official SAM website
Sledheads can’t miss thatad!

  • Large Top Banner (468 x 60): $600/12 months
  • Column Ads, Right Side (336 x 280), 12 months for $240/12 months
  • This is the place to advertise locally. Ads rotate.
  • Submit images in the dimensions specified above in Adobe psd format, jpg, or gif.

Email Keri Wanner for details or call 701-220-5829

Advertise Your Business on the SledMass Trail Map App

SledMass Trail Map appThe official SledMass Trail Map App for iPhone and Android connects you with customers. INFO

Promote your business location on the SledMass interactive trail map, complete with your address, phone number, website, hours and a description of services.